5.18.2016

Siegel Says, "Display the Right Way!"

Siegel Display is a division of EBSCO Industries, a Birmingham-based company I worked for while living in Alabama. Siegel manufactures display products and storage solutions for offices, waiting rooms and trade shows. To drive traffic and promote SEO rankings, I wrote several posts for their blog, called Siegel Says. The most recent are here:
Writing business articles was something a bit new for me, and it was also my job to offer the client a selection of images choose from to accompany each post. (Click images to enlarge)


The Town of Mt Laurel

A master-planned community in concert with nature, this Traditional Neighborhood Development was designed and built by EBSCO Industries, a Birmingham-based company I worked for while living in Alabama.

Beautifully crafted homes, naturalistic landscaping, front porches on every house, broad pedestrian-friendly sidewalks, myriad green spaces, and a walkable Town Center populated with specialty shops and independent restaurants were just a few of its selling points. As such, it won the distinction of being the area's only Southern Living Inspired Community and the location of Southern Living's 2016 Idea House, a luxury showhome opening this summer.

To promote the Town of Mt Laurel to prospective buyers, I wrote several blog posts. Here's one about sustainable living in Mt Laurel, based on an interview with the town's landscape architect. I also wrote a Q&A with the builder of the Southern Living Idea House and another spotlighting Mt Laurel's Gold Award-winning entry in the 2016 Parade of Homes.